The Plastic Fabric for "Coverage" Against Accidents
- Circa 1946
Color print advertisement for Saran fabric, made from Saran textile monofilaments. The advertisement features a color illustration of a mother and son riding a train. The boy appears to have knocked a suitcase to the floor while his ice cream cone drips onto the seat. The accompanying text describes a variety of attributes of Saran fabric, notably that it is easy to clean. Initially developed for the U.S. Army to wrap arms and equipment for transport during World War II, saran plastic was subsequently developed and marketed for various consumer applications, including packaging, plastic sheeting, and Saran Wrap.
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Cite as
Dow Chemical Company. “The Plastic Fabric for ‘Coverage’ Against Accidents,” circa 1946. Advertisements from the Dow Chemical Historical Collection, Box 9. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/dhe5803.
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